Media Convergence: Opportunities for the rapprochement between Europe and America’.
Congress organized by the Ministry of Science and Technology of the Government of Spain and Telefónica S.A., and chaired by President José María Aznar.
This is a comprehensive and very multidisciplinary project, consisting of the art direction of the overall event (corporate and graphic design, video animations, flash and other multimedia tools projected during the event), as well as the industrial design of: – Table for the participants at the discussion table (in phenolic board + stainless steel, LED lighting and electroluminescent fiber).
– Lectern for the speaker (100% transparent methacrylate, LED lighting and electroluminescent fiber).
– Temporary artistic installation, on both sides of the seating area, consisting of a network of electroluminescent fiber.
Based on cutting-edge technology and, conceptually, on the threads of union between Europe and America.
Palacio de Congresos, Madrid, Spain.
Co-designed with Ximo Lizana.
Publications about this project:www.elmundo.eswww.lavanguardia.comPresident’s Speech